Payments and collections
Collect dues inside the WhatsApp chat with UPI, cards and net banking, and confirm instantly.
The next generation of conversational AI
Every customer conversation, answered like a person would
AI agents that understand context, reply in 8 Indian languages and take action across SMS, WhatsApp, RCS and voice, then hand over to your team when it matters.
I'd like to book an appointment with my doctor.
Sure! Please choose a preferred date and time.
Dr. Sarah Johnson
Cardiologist
Mon, 26 May · 10:30 AM
Confirm booking
Your appointment is confirmed! You'll receive a reminder before your visit.
New chat · WhatsApp
Rohan: “My payment failed but money was deducted. Can you check?”
AI agent is checking the payment status…
Payment found
₹1,499 · received 10:42 AM · order #4821
Good news, Rohan: your payment went through and order #4821 is confirmed. A receipt is on its way.
Resolved by AI. No ticket needed.
Connected with Direct Operator
BSNLvodafoneJioDIGITAL LIFEairtel
Use cases
Every notification can become a conversation
Open a use case to see the chat your customers would have, and the channels it runs on.
Explore AI agents- Your order #4821 has shipped and arrives Friday.DeliveredCan you deliver to my office?Yes. I've updated the address to your office.Delivered
- 481920 is your verification code. It expires in 10 minutes.DeliveredDidn't get it, please resendSent again: 305517. Please do not share it.Delivered
- Hi Asha, your EMI of ₹4,200 is due on 5 Nov.DeliveredCan I pay on the 7th?Yes, no late fee until the 8th. Tap Pay now when ready.Delivered
- You left a blue kurta in your cart. It is still in stock.DeliveredIs there free delivery?Yes, free on orders above ₹999. Complete your order?Delivered
- Can I see the doctor on Saturday?Saturday 11 AM is free. Shall I book it for you?DeliveredYes please
- Diwali sale: flat 30% off on all styles. Tap to shop.DeliveredDo you have this in blue?Yes. Blue is in stock in all sizes.Delivered
- Please upload your PAN to complete your KYC.DeliveredSending it nowReceived. Your KYC is complete.Delivered
- How was your delivery? Tap a rating.Delivered4 starsThank you! Anything we could do better?Delivered
One platform, three jobs
One agent for every customer interaction, day and night
Sales and promotions
Send rich banners, offers and buttons that bring customers to the shop, the details or a call.
Support and discovery
Swipeable RCS carousels with a verified sender, and automatic SMS fallback for every phone.
The agent lifecycle
From idea to a working agent in four steps
Build
Instructions
You are a support agent for ShopNow. Be friendly and brief. Resolve order questions and hand over refunds to a person.
Sources
shopnow.inFAQs.pdfReturn policy
Guardrails
Never promise delivery dates that the order system does not show.
The complete suite
Everything for customer‑facing agents, on one platform
Write procedures in plain language and attach actions.
● app.smslocal.in/agents/support/procedures
Sample dataReturns and refunds
Publish1Greet the customer and ask for the order number
2Look up the orderlookup_order
3Check the return window (7 days)check_policy
4If eligible, create a return labelcreate_return
5If not eligible, offer a hand-over to a personhandover
Guardrails
Never promise a refund date. Do not discuss other customers. Hand over when the customer is upset.
Knowledge
shopnow.inReturn policy.pdfFAQs
Language
Auto-detectEnglishHindi
Channels
Build once and deploy everywhere
Your customers can talk to the agent on WhatsApp, Instagram, Messenger and your website.
SMSLocal agent
What can you do?
I can answer questions, track orders and book appointments.
Personalise every customer interaction across the full lifecycle
Stage 1 of 6
Interest
A click-to-WhatsApp ad starts the conversation and the agent greets the lead.
AI + human
Optimise operations with AI and people together
Hand routine conversations to agents around the clock, and escalate complex ones to your team with the whole conversation attached.
- AI-powered escalation rules
- Suggested replies for your team
- Summaries so nobody repeats the question
AI-powered escalation
- 10:02 · AI agent
Answered 3 questions about order #4821.
- 10:04 · Customer
“I want a refund for the damaged item.”
- 10:04 · Handed over
Routed to the refunds queue with a summary.
Priya · Refunds
Suggested reply ready for review
One platform for every team that talks to customers
Marketing
Accelerate acquisition and engagement with conversations that nurture leads around the clock.
- Campaigns on SMS, WhatsApp and RCS
- Segments, scheduling and drip journeys
- Click and reply reports
Compliance
Enterprise-grade compliance, built in
Indian messaging comes with a long to-do list. Flip the switch to see who does it.
- Register your business on DLTEntity registration, tracked for you
- Register sender IDsHeaders matched to your registration
- Get templates approvedEvery message follows an approved template
- Keep customer data in IndiaData and message logs on Indian infrastructure
- Sort out the data agreementA DPA is available on request
0 of 5 handled for youLearn about security
Resources
View all resources Join the customer engagement conversation
FAQ
Common questions
Straight answers, no sales spin.
SMSLocal is an Indian messaging platform that lets businesses send DLT-compliant bulk SMS, WhatsApp Business API messages, OTP verifications, and run AI agents across eight Indian languages — all from one dashboard, with a single API and a single wallet.
Yes. SMSLocal is registered on all four operator DLT portals (Jio, Airtel, Vi, BSNL) and handles Principal Entity registration, Sender ID allotment, and content template approvals for customers. Every SMS is sent against a pre-approved template ID so it passes TRAI TCCCPR 2018 checks.
Pricing depends on the channel and your volume. SMS is billed per message, and the WhatsApp Business API is billed per delivered message by category (marketing, utility, authentication, service) at Meta's published India rates. Start your trial to test on live numbers before paying, or talk to our team for a quote.
No. Signup is free and does not ask for a card. Add credits later via UPI, net banking, or card when you are ready to start sending.
Direct-operator connectivity on Reliance Jio, Bharti Airtel, Vodafone Idea (Vi), and BSNL. Routing is priority-based with automatic failover, so OTPs and transactional traffic take the fastest available path at that moment.
Yes. SMSLocal is a Meta-registered WhatsApp Business Solution Provider (BSP). We handle the green-tick display name, template approvals, webhook setup, and team inbox — so you can run broadcasts, automations, and support conversations from the same dashboard as your SMS.
Yes. A modern REST API with idempotency keys, signed webhooks, per-route delivery receipts, and official SDKs for Node.js, Python, PHP, and Go. A sandbox mode lets you simulate delivery, retries, and carrier failures without charging credit.
All customer data and message logs are stored in India, on infrastructure that complies with the Digital Personal Data Protection Act (DPDPA) 2023. A signed Data Processing Agreement (DPA) is available for all customers on request.
Ready to start a conversation?
See how SMSLocal can help you reach customers, answer them in their language and grow.