Bulk SMS that actually gets delivered
Launch DLT-compliant bulk SMS campaigns with smart route failover, real-time delivery reports, and AI-powered routing that hits 98% delivery in under one second. Built for Indian businesses since 2019.
Built so more of your messages actually arrive
Four systems that quietly protect your delivery rate — turned on by default for every tier.
Smart route failover
Primary carrier slows down or fails? Traffic automatically switches to a backup route in real time, keeping your delivery rate high even during peak hours like festival sales.
Wrong-number detection
Invalid numbers are flagged before send, so your credits aren't wasted on numbers that will never receive. Saves 5–15% on typical campaign lists.
Failed-campaign resend
Messages that fail on the primary route are automatically retried on an alternate route. Recovers 10–30% of deliveries other platforms simply write off.
Real-time analytics
Live delivery feed during sends. Per-carrier breakdown. Click tracking on links. Export reports for stakeholders in one click.
From signup to live campaign in a morning
DLT registration support is included — our team handles the portal dance across Jio, Airtel, Vi and BSNL.
- 01Step 1
Sign up free
Create your account in 2 minutes. Get ₹60 credit to test every feature. No card, no commitment.
- 02Step 2
Register your DLT entity
Add your DLT-approved entity and upload your PE certificate. Our team helps across every major operator portal.
- 03Step 3
Upload, template, send
Import your CSV, choose a DLT-approved template, schedule or send immediately.
- 04Step 4
Watch live, optimise, repeat
Real-time delivery reports. Per-carrier breakdown. Click tracking. Export for stakeholders.
Three things that make Indian SMS actually work at scale
DLT in the dashboard, not outside it
Every step of DLT compliance — entity registration, Sender ID approval, template submission and PE-TM binding — is tracked inside your SMSLocal dashboard. You don't have to juggle tabs between Jio's DLT portal, Airtel's, and ours. We handle the portal dance for you and surface approvals in one status view.
10+ Indian languages, one Unicode engine
Send SMS in Hindi, Tamil, Telugu, Bengali, Marathi, Gujarati, Kannada, Malayalam, Punjabi, Odia and more. Unicode support is built in, character counts are calculated correctly, and regional-language templates are approved through the same DLT flow.
How long SMS messages are billed
Built for Indian scale, not global dashboards
We're not a US or European platform adapted for India — we're built for India from day one. Direct operator connections with every major Indian telecom, TRAI time windows enforced automatically, and regional-language rendering tested on popular Indian handsets.
Every send, every delivery receipt, every retry — in one view.
Teams running millions of messages a month need to see what shipped, what bounced, and what's still in the queue without opening five tools.
What Indian businesses send with Bulk SMS
Every industry has its own delivery profile — explore the playbooks.
E-commerce
Order confirmations, cart recovery, festive sales
Banking & Fintech
Transaction alerts, account notifications
Healthcare
Appointment reminders, lab results, prescription refills
Education
Fee reminders, results, exam schedules
Logistics
Dispatch alerts, delivery OTPs
Real Estate
Listing alerts, open-house invites
Drop-in REST API, six SDKs, webhook DLRs
Sandbox mode for free testing. Full delivery receipts for every message.
Endpoint
POST /v1/sms/send
Authentication
Bearer token
SDKs
PHP · Java · Python · Node.js · C# · JavaScript
Webhooks
Delivery receipts in real time
Sandbox
Free mock route for integration testing
Docs
/developers/api-docs
Bulk SMS — the common questions
What's the minimum amount to start sending bulk SMS?
₹60 free credit on signup, or top-up from ₹100 onwards.
Do I need DLT registration to send bulk SMS in India?
Yes — DLT is mandatory under TRAI rules. Our team helps you register across every operator.
Can I send promotional SMS to DND numbers?
No. Promotional SMS goes to non-DND numbers only, between 10 AM and 9 PM IST. Transactional SMS goes to all numbers, 24/7.
How fast are messages delivered?
98% of messages land in under 1 second thanks to direct operator connections.
Can I send SMS in Hindi, Tamil, or other Indian languages?
Yes. Unicode is built in; 10+ Indian scripts are supported.
Do credits expire?
Tier 1 (₹100–₹3,999) has unlimited validity. Every higher tier is valid for 24 months.
Is there a monthly subscription or setup fee?
No. No setup fee, no monthly plan, no commitment.
What's the delivery rate I should expect?
98–99% on clean DLT-compliant traffic. Wrong numbers and failed campaigns are recovered automatically.
SMSLocal vs other Indian bulk SMS providers
A quick look at the capabilities that decide whether your campaign lands.
| Feature | SMSLocal | Fast2SMS | Textlocal | MSG91 |
|---|---|---|---|---|
| Volume-tier pricing | Partial | |||
| Wrong-number detection | ||||
| Failed-campaign resend | Partial | |||
| Smart route failover | Partial | Partial | ||
| DLT fully managed in-app | Partial | |||
| WhatsApp Business API integrated | Partial | |||
| AI agents in 8 Indian languages |
Tick marks reflect publicly documented capabilities at time of publication and should be re-verified before launch.
More ways Indian businesses use SMSLocal.
Pair bulk SMS with the other channels on the same wallet, or see how teams like yours ship it in production.
Explore products
RCS Business Messaging
Verified, branded rich cards on Jio, Airtel, and Vi — with SMS fallback.
WhatsApp Business API
Broadcasts, AI agents in 8 Indian languages, and a visual flow builder.
OTP & Transactional SMS
Priority routes, sub-second delivery, and a ship-today API.
Quick SMS
Send DLT-compliant SMS from your browser without a developer.
See it in your industry
Ready to send?
₹60 free credit. Two-minute signup. DLT registration support included.