Text Messages and DND #
The use of school text messages to parents, including Bulk SMS to DND messages, is gaining substantial traction in the business world. These services offer an efficient way to engage with potential customers and ensure they stay informed.
What sets this method apart is its capability for direct communication with customers, making it the preferred choice for businesses across various sizes and industries. Notably, bulk SMS services can even reach customers who have opted for Do Not Disturb (DND) settings, further enhancing their effectiveness.
What are DND numbers? #
DND numbers, which are also known as “Do Not Disturb” numbers, belong to individuals who have opted for “Do Not Disturb” services. This choice signifies their preference to avoid receiving unsolicited promotional messages or calls.
The term “DND” stands for “Do Not Disturb,” and it adheres to TRAI regulations. Under these regulations, phone numbers registered under DND will not receive promotional and marketing SMS or calls. In contrast, non-DND numbers, including those for school text messages to parents (DND messages), will continue to receive all types of marketing SMS and calls.
How do I send bulk SMS to DND numbers? #
If you wish to send non-promotional SMS to DND (Do Not Disturb) numbers, you have two options: transactional and quick transactional routes.
Transactional Route:
The transactional route allows you to send school text messages to parents (DND messages), but these messages must be non-promotional. This route is specifically designed for sending important and urgent messages to parents regarding school-related matters. You can send these types of SMS 24/7 without any time restrictions.
If you own a school or have an educational institution, you can utilize our transactional SMS services through Smslocal for sending school text messages to parents (DND messages). To do so, you’ll need to provide the necessary school documents to verify your institution, ensuring compliance with DND regulations.
FAQ #
1. Can you send bulk SMS to DND numbers at all? #
Generally, sending promotional SMS to DND numbers is strictly prohibited by TRAI regulations in India. It’s considered spam and can lead to hefty fines for the sender.
2. Are there any exceptions? #
Yes, there are limited exceptions. You can send transactional and service-related messages to DND numbers, such as:
- Account updates and alerts (bank transactions, order confirmations)
- Appointment reminders (doctor, flight)
- Service notifications (delivery status, ticket updates)
3. How do you ensure your message qualifies for DND delivery? #
First, obtain explicit consent from recipients to receive service-related messages. Second, register your Sender ID and message templates on the DLT platform and obtain approval for the DND route.
4. What are the risks of sending DND numbers without approval? #
Violations can result in penalties, reputation damage, and even legal action. Additionally, delivery rates may be significantly lower for DND numbers sent through unauthorized channels.
5. What are some ethical considerations? #
Respecting DND choices is crucial for building trust and avoiding negative associations with your brand. Opt-in consent and clear message categorization are essential for responsible bulk SMS practices.
6. Where can you find more information and guidance? #
Refer to TRAI guidelines and consult with a reputable bulk SMS provider who adheres to compliance regulations.
